Western Union Sr. Mgr, Marketing in Casablanca, Morocco

Job Title: Sr. Mgr, Marketing

Requisition #: 1801199

We’re seeking for a SeniorMarketing Manager, based in our Casablanca, Morocco office . In this role, you will develop and implement marketing plans, policies, and activities such as market research, advertising and promotion, and new product development to maximize marketing impact.

Sound interesting? Here are some specifics:

  • Contribute to marketing effectiveness by identifying short-term andlong-range issues that must be addressed; providing information andcommentary pertinent to deliberations; recommending options and courses ofaction; implementing directives.

  • Support the launch and improve digital channel and product, as wellas run digital marketing.

  • Provide short- and long-term market forecasts and reports bydirecting market research collection, analysis, and interpretation ofmarket data.

  • Develop marketing plans and programs for each channel – Retail andDigital- directing promotional support.

  • Maintain relations with customers by organizing and developingspecific customer- relations programs; determining company presence atconventions, annual meetings, trade associations, and seminars.

  • Influence present and future products by determining and evaluatingcurrent and future market trends.

  • Develop new uses for existing products by analyzing statisticsregarding market development; acquiring and analyzing data; consultingwith internal and external sources.

  • Maintain research database by identifying and assembling marketinginformation.

  • Achieve financial objectives by preparing an annual budget;scheduling expenditures; analyzing variances; initiating correctiveactions.

  • Complete marketing department operational requirements byscheduling and assigning employees; following up on work results.

  • Develop marketing staff by providing information, educationalopportunities, and experiential growth opportunities.

  • Maintain professional and technical knowledge by attendingeducational workshops; reviewing professional publications; establishingpersonal networks; participating in professional societies.

What you will need to succeed:

  • Graduate degree in Business, Marketing, or arelated discipline.

  • 10+ years related work experience in marketing

  • Previous hands on experience in Digital field is amust.

  • Thorough knowledge of marketing principles andintegrated marketing practices.

  • Excellent, communication, interpersonal,presentation and negotiation skills.

  • Experience with development and implementation ofstrategic marketing campaigns and communication plans

  • Demonstrated leadership and management skills.

What’s in it for you?

  • Competitive global pay and benefits

  • Unparalleled experience as part of one of the mostadvanced compliance teams in the world, with opportunities to build valuableskills and grow your career

  • Diverse, global team with colleagues in over 50countries

What it’s like here:

Western Union (WU) is a company on the move! We believe that when money moves, better things can happen. From small businesses and global corporations, to families near and far, or NGO’s in the most remote communities on Earth, WU helps people and business move money globally. We have a rich legacy of innovation, and are continuing to develop new and more convenient ways for our customers to send and receive money through digital, mobile and retail channels. We have a combined digital and retail network that spans over 200 countries and territories. Some companies specialize in cash-based retail money transfer and others play only in digital. We are leaders in both!

Being on the Western Union team means being tenacious and goal-oriented. It means taking risks and quickly finding the path to success. It means having integrity, and finding ways to make things work. It means thriving as part of a diverse, global team of over 10,000 people who are committed to movingmoney for better . It means being driven to win, and to do work that makes a difference… on a global stage. Soundlike you? Apply now!

Inclusion and diversity are fundamental to our culture and success. Achieving our common vision depends on people with diverse backgrounds working together. Who knows; your unique point of view could be the key to our next groundbreaking idea. We’d love to explore that possibility!

We are committed to equal employment opportunity regardless of race, color, religion, sex (including pregnancy or related medical conditions), national origin, sexual orientation, gender identity, age, disability, marital status or another protected category.

#LI-WU